Macromedia
Flash Professional 8 was an American graphics
and web development software company (1992–2005) headquartered
in San Francisco, California that produced such products as Flash and Dreamweaver.
Its rival, Adobe Systems, acquired Macromedia on December 3, 2005. Macromedia
originated in the 1992 merger of Authorware Inc. (makers of Author ware)
and MacroMind-Paracomp (makers of Macromind Director).
Director,
an interactive multimedia-authoring tool used to make CD-ROMs and
information kiosks, served as Macromedia's flagship product until the
mid-1990s. As the CD-ROM market began to decline and the World Wide Web gained
in popularity, Macromedia created Shockwave, a Director-viewer plugin for
web browsers, but later moved to expand its market by branching out into
web-native media tools. In 1997, Keyur Patel (founder of social philanthropy
fund Fuse Global) and then IT Head Stephen Elop (now CEO of Nokia) created its
first web strategy which later proved to be the most valuable pivot point for
Macromedia in being acquired by Adobe for multi-billion dollars. CompuServe was
the first company to integrate Shockwave. In October 1995, Macromedia
licensed Sun's Java Programming Language; Sun worked with Macromedia to
integrate Java in Macromedia's multimedia software. By 2002 Macromedia produced
more than 20 products and had 30 offices in 13 different countries.
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